Monday, January 27, 2020

Strategic management and information systems at Tesco

Strategic management and information systems at Tesco Outsourcing ICT is quite commonly used by organisations as an approach to strategic management. Assess the advantages and disadvantages that outsourcing can bring in developing effective uses of information systems in an organisation such as Tesco. What do you understand by knowledge management and knowledge management systems? Analyze how useful such a system could be to Tesco and why it is often difficult to persuade employees to use such systems. As markets evolve the companies that are in the top seats are the ones that excel in organizing human resources and materials, also forecasting the possible changes in markets. To manage this many companies use the help of other companies to grow in this straggle of competition. This is called Outsourcing. If a firm does not want to use its internal resources to build or operate information systems, it can hire an external organization that specializes in providing these services to do the work. The process of turning over an organizations computer center operations, telecommunications networks, and/or applications development to external vendors is called outsourcing (Laudon Laudon, 2005). This definition covers the greatest part of Outsourcing, but what happens when we refer to ICT Outsourcing? First of all, what is ICT? Information Technology (IT) is probably one of the most used terms in business nowadays. Information shouldnt be confused with knowledge, unfortunately this happens occasionally. The term information is used extensively in no formal speech. This, and the different meanings used, makes it hard to define. From my point of view after studying on this subject, information covers data to which meaning is assigned, according to context and assumed conventions. Knowledge is derived from information. (Miller, 1999) Any equipment or interconnected system or subsystem of equipment, that is used in the automatic and digital acquisition, storage, manipulation, management, movement, control, display, switching, interchange, transmission, or reception of data or information. The term information technology includes computers, ancillary equipment, software, firmware and similar procedures, services (including support services), and related resources. Taking under consideration the above we conclude that ICT Outsourcing can be defined as follows. Information Technology outsourcing is the concept of an organization contracting-out IT activities to a third party vendor, who in return provides and manages the services for a certain period of time in exchange for a monetary fee. The deal can include the transfer of IT assets and people involved with IT to the external entity. (Roland Booijen 2006) The main trend in international businesses nowadays is to outsource their production process as well as some of their services outside of their base country. The term outsourcing basically refers to the process of subcontracting goods and services from an outside supplier, usually from a different country. Most companies choose to outsource because of its many advantages over the traditional process of production. This article will show you some advantages that outsourcing can do for your business. Most companies choose to outsource because it lowers the cost of production and other expenses such as IT services and customer services. China and Vietnam, popular off shoring countries do not have strict labor laws allowing relatively cheaper wages. This guarantees that the company will get the most out of the capital invested in the business. A consequence of the advantage mentioned, outsourcing will reduce the overhead cost of maintaining the business. Outsourcing will allow you to reduce the number of your employees which will lead to savings in utilities, a save in taxes and less insurance among others. This will increase the funding of your company that can be invested in any other parts of the business. Another advantage of outsourcing is gives you better control of your business. Outsourcing can significantly reduce the number of your employees, thus making the rest of the staff easily manageable. By that, you can increase the responsibility of your workers inside your company and make them feel like a part of the business, something they have put their effort to bloom. Outsourcing gives you the chance to focus on other business aspects like the marketing process. By taking other parts of the business like production and other process away, you have more time to plan others steps of your company like how to sell you r products in a more efficient way. This can give you the weapons to become a recognizable marketing power company. Another advantage of outsourcing is that it allows you to choose professional level of processing or utilization according to the needs of your company. Since you choose expertise in their field, the quality of your service will also improve. Outsourcing would mean to expose your production to external procedures that you may not know or considered looking into. This can provide innovation capabilities for your business. This provides useful information on how to improve your products by using the earned technological info and professional production means. These are some of the benefits that outsourcing can brink to your business. In companies like Tesco using outsourcing can benefit in many ways as this huge business colossus always needs innovation, using outsourcing provides fresh ideas for them and also can keep them focused on other parts of the business like promotion or marketing. As you study your way through using outsourcing you will have to keep in mind that there are advantages to outsourcing and disadvantages of outsourcing. Some of the disadvantages of outsourcing are the following: One disadvantage is loss of management Control .Whether you sign a contract to have another company perform the function of an entire department or single task, you are turning the management and control of that function over to another company. True, you will have a contract, but the managerial control will belong to another company. Your outsourcing company will not be driven by the same standards and mission that drives your company. They will be driven to make a profit from the services that they are providing to you and other businesses like yours. Another disadvantage is hidden costs .You will sign a contract with the outsourcing company that will cover the details of the service that they will be providing. Anything not covered in the contract will be the basis for you to pay additional charges. Additionally, you will experience legal fees to retain a lawyer to review the contacts you will sign. Remember, this is the outsourcing companys business. They have done this before and they are the ones that write the contract. Therefore, you will be at a disadvantage when negotiations start. Yet another drawback may be the threat of Security and confidentiality .The life-blood of any business is the information that keeps it running. If you have payroll, medical records or any other confidential information that will be transmitted to the outsourcing company, there is a risk that the confidentiality may be compromised. If the outsourced function involves sharing proprietary company data or knowledge, this must be taken into account. Evaluate the outsourcing company carefully to make sure your data is protected and the contract has a penalty clause if an incident occurs. One more disadvantage may be quality problems. The outsourcing company will be motivated by profit. Since the contract will fix the price, the only way for them to increase profit will be to decrease expenses. As long as they meet the conditions of the contract, you will pay. In addition, you will lose the ability to rapidly respond to changes in the business environment. The contract will be very specific and you will pay extra for changes. Another disadvantage is to be tied to the financial well-being of another company. Since you will be turning over part of the operations of your business to another company, you will now be tied to the financial well-being of that company. It wouldnt be the first time that an outsourcing company could go bankrupt and leave you holding-the-bag. One more disadvantage is bad publicity and Ill-will .The word outsourcing brings to mind different things to different people. If you live in a community that has an outsourcing company and they employ your friends and neighbors, outsourcing is good. If your friends and neighbors lost their jobs because they were shipped across the state, across the country or across the world, outsourcing will bring bad publicity. If you outsource part of your operations, morale may suffer in the remaining work force. Companies like Tesco can use ITC outsourcing in their intercompany communications, by using a system of comlinks or anything like that. Another possible use is better organizing stock and storage of items by using computer based systems, databases for storage and self items would be a great effective way of ICT usage etc. 2. Knowledge management and Knowledge management systems ( KMS) are a class of informational systems that refer to the application of managing informational knowledge in an organization. That is, they are IT-based systems developed to support and enhance the organizational processes of knowledge creation, storage/retrieval, transfer, and application. Although not all KM initiatives involve an implementation of IT, and admonitions against an emphasis on IT at the expense of the social and cultural facets of KM are not uncommon (Davenport and Prusak 1998; Malhotra 1999; O.Dell and Grayson 1998), many KM initiatives rely on IT as an important enabler. While IT does not apply to all of the issues of knowledge management, it can support KM in many ways. A very common application of knowledge management systems is the creation of knowledge networks (Ruggles 1998). For example, when Chrysler reorganized from functional to platform based organizational units, they quickly Knowledge management a nd Knowledge management systems (KMS) are a class of informational systems that refer to the application of managing informational knowledge in an organization. That is, they are IT-based systems developed to support and enhance the organizational processes of knowledge creation, storage/retrieval, transfer, and application. Although not all KM initiatives involve an implementation of IT, and admonitions against an emphasis on IT at the expense of the social and cultural facets of KM are not uncommon (Davenport and Prusak 1998; Malhotra 1999; O.Dell and Grayson 1998), many KM initiatives rely on IT as an important enabler. While IT does not apply to all of the issues of knowledge management, it can support KM in many ways. A very common application of knowledge management systems is the creation of knowledge networks (Ruggles 1998). For example, when Chrysler reorganized from functional to platform based organizational units, they quickly realized that unless the suspension speciali sts could communicate easily with each other across platform types, expertise would deteriorate. Chrysler formed Tech Cul, bringing people together virtually and face-to-face to exchange and build their collective knowledge in each of the specialty areas. In this case, the knowledge management effort was less focused on mapping expertise or benchmarking than it was on bringing the experts together so that important knowledge was shared and amplified. Providing online forums for communication and discussion may form knowledge networks. The idea of a KM system is to enable employees to have ready access to the organizations documented base of facts, sources of information, and solutions. For example a typical claim justifying the creation of a KM system might run something like this: an engineer could know the metallurgical composition of an alloy that reduces sound in gear systems. Sharing this information organization wide can lead to more effective engine design and it could also lead to ideas for new or improved equipment. A very good example in Tescos case is when they decided to implement an online ordering system that connected the customers with the warehouses and the suppliers. Some of the benefits of KMS systems are: Increased order processing capacity, Reduced hardware cost , Increased flexibility in maintaining supplier relationships , Better integration of programs, increased reliability in day to day operations. The key aspect of KM and KMS is to convince existing long term employees to make use of such systems in order to produce/sell more and drive profits upwards. Such a challenged is described in the Tesco Case Study as far as the living service scheme is described in the context of making employees comfortable with the new changes in the way they operates so far. This was achieved by implementing their managers in the process, in order to encourage employees that they have some ownership over their workplace and was achieved with 3 day workshops. However one of the major drawbacks was that the managers had to face was the skepticism of the employees who viewed the whole scheme as suspicious. Trilogy, the group of companies that was outsourced for this purpose made sure that the whole process would like a completely internal Tesco-like procedure to ensure that they had the employees full trust on the living service program. that unless the suspension specialists could communicate easily with each other across platform types, expertise would deteriorate. Chrysler formed Tech Cul, bringing people together virtually and face-to-face to exchange and build their collective knowledge in each of the specialty areas. In this case, the knowledge management effort was less focused on mapping expertise or benchmarking than it was on bringing the experts together so that important knowledge was shared and amplified. Providing online forums for communication and discussion may form knowledge networks. The idea of a KM system is to enable employees to have ready access to the organizations documented base of facts, sources of information, and solutions. For example a typical claim justifying the creation of a KM system might run something like this: an engineer could know the metallurgical composition of an alloy that reduces sound in gear systems. Sharing this information organization wide can lead to more effective engine design and it could also lead to ideas for new or improved equipment. A very good example in Tescos case is when they decided to implement an online ordering system that connected the customers with the warehouses and the suppliers. Some of the benefits of KMS systems are: Increased order processing capacity, reduced hardware cost, Increased flexibility in maintaining supplier relationships, Better integration of programs, increased reliability in day to day operations. The key aspect of KM and KMS is to convince existing long term employees to make use of such systems in order to produce/sell more and drive profits upwards. Such a challenged is described in the Tesco Case Study as far as the living service scheme is described in the context of making employees comfortable with the new changes in the way they operates so far. This was achieved by implementing their managers in the process, in order to encourage employees that they have some ownership over their workplace and was achieved with 3 day workshops. However one of the major drawbacks was that the managers had to face was the skepticism of the employees who viewed the whole scheme as suspicious. Trilogy, the group of companies that was outsourced for this purpose made sure that the whole process would like a completely internal Tesco-like procedure to ensure that they had the employees full trust on the living service program.

Sunday, January 19, 2020

Marianne Boruchs Year in Hawaii :: Marianne Boruch Year Hawaii Essays

Marianne Boruch's Year in Hawaii In her poem, â€Å"Year In Hawaii,† Marianne Boruch effectively portrays the feeling of an endless, motionless setting. This lyric poem attempts to transcend time by working with timelessness. The key lines to the poem take place at the very beginning, â€Å"The ocean takes so long/to think about.† Immediately the reader is met with mixed sensations of timelessness as well as restlessness. There’s a dreamy, sluggish feel to her wording. Using the ocean is perfect for evoking this, as looking out at the water, â€Å"Distance stops; one sees the endless line/of something.† So much empty space rolling out and out until it meets the sky. Boruch goes on to make her stance even clearer, â€Å"I was a toad/there, a river thing that got lost.† She places herself as a small, tiny creature that has no grasp of how big its surroundings are. After setting the mood in this tropical haven, Boruch makes a point to explain, â€Å"I never had a vision/about the place. I never thought: this/is the beginning of the world.† Boruch lets the reader know this is not a dream world, this is not something that can be conjured up in the mind and cradled whenever desired. Her time in Hawaii is something that she could have never imagined. This helps the flow of the poem, as she then depicts how easily pleased humans are. â€Å"You’ve seen/the postcards. People buy them thinking/everything worthwhile comes/through a camera lens, and they put them/in a pocket or down the dark throat/of a mailbox someone later opens/with a key.† Finding themselves in this unimaginable tropical island, humans try to capture the unexplainable on a piece of paper and bring it home to their safe comforts. Going back to the running theme of restlessness, Boruch portrays the human desire to be able to see the beauty of this landscape and the resulting unawareness of how unattainable it is. Amazed, they get there and think it is a material thing, believing that a simple postcard will do justice to their paradise. Even though she seems to be depicting a ‘paradise’ mind, Boruch immediately switches over to an ‘everyday’ mind. She describes the natives, â€Å"wanting just to live there, thank you,/going off to work and coming back, normal/things.† It’s as though the natives bring the poem back into time again, while the tourists had been stuck in timelessness.

Saturday, January 11, 2020

Caucasian American Race in My Community

Being a Caucasian American residing in Western Massachusetts I believe that my ancestors were native from the polish and Irish descendants. According to the research I conducted I found that under this population the white people are described as those people with an origin from Europe, Middle East or North Africa, the African –American or the popularly known as the â€Å"Blacks† are said to have originated from any black race of the Sub-Saharan Africa, the American Indians who are also referred to as the Alaska Native are those with an origin from any of the people of the North, Central and South America and are popularly known to be maintaining the affiliation of its tribe. The Asian Americans are the people originating from the Far East, South East Asia and the Indian sub-continent and lastly the Hispanics, these is the population that are said to be bi-racial. (Jessica and Claudette, 2002)In the city I find that there are more people from different origins who do no t look like my ethnic group and the majority of them are the African Americans who I find to be people originating from the native Sub-Saharan Africa, who were captives that were enslaved within the boundaries of the United States although some of them originated from the voluntary African Immigrants from Africa. Whereby, in the year 1860, 3.5 million Africans were enslaved in the Southern part of the United States while 500,000 lived free across the United States. (Jessica and Claudette, 2002)How Are The Caucasian Americans Different From The African American?According to research I therefore state that in areas resided by the Caucasian American population is highly developed, taking an example of Western Massachusetts where the Asian Americans are said to be well represented in several professional sectors through which they are said to be earning higher wages especially in the sectors that involve business and technology even though they are poorly represented in the higher manag ement levels. Under this I find that in the year 2002 the businesses for this ethnic group had recorded a number of over 1.1 million businesses where they employed more than 2million workers where they had revenue of above $326 billion.Leadership in My CommunityI find that inequality exist within the ethnic groups in my community, whereby according to a survey done I indicate that disparities exist among the ethnic groups under which it is said that this inequality is practiced where, higher incomes whites and Asians are discriminated from the Blacks the Native Americans.   I therefore say that in my community many leaders come from the rich who take the prerogative to solve problems in the city, solutions put forward by the rich have not worked at all, but have made much harsher the Caucasian American conditions for living where the problem of us the Caucasians get neglected, causing the inter-depended equations to get ever more lopsided and we are back to where we started from i n our normal problems, this shows that there are no solutions that work for the poor and that if there were, communities like mine would already be using them. (Lupton & Power 2002)Under leadership we find this racial discrimination has led to the following effects on the gender sensitivity in my community: Economic development under this, I find that women are said to be disadvantaged by the segregation in the distribution of income and consumption within the Western Massachusetts where the share of the national income shows that there is inequality between women and men in the society, where women are said to have a significantly lower share of national income than men in my city.Personal insecurity the racial discrimination is said to lead to gender segregation among the various ethnic groups in my community thus leading to the women to be at a risk from violence in Western Massachusetts, whereby practices such as the traditional believes where women are regarded as burdens rathe r than assets this is normally practiced in Western MassachusettsMedia Representation of Racism in Western MassachusettsThe need for dependency makes the people in my community to be looking upon the media to be given information about the events taking place and the products present in the market globally, so they have to tolerate the messages by the media so as they get the information about a particular event taking place. In this case we find that the people read, listen and interpret the message depending on their socio-economic class, gender, age, education and their ethnic backgrounds, in this manner we find that they are influenced by the media to carry out a particular action or even to copy the concepts of life shown in the message that is put across to them through advertisements. (Couldry and Curran, 2003)  Under this, I have found out that there is always some disinformation about my ethnic group whereby this practice is not only practiced by the business owners, but it is also used by various political leaders and the government, who influence the media organizations to disseminate certain information that is meant to undermine the Caucasian American community and their leaders in the government and through this, I find that many people are led to take an action depending on the message given to them by the media who are surely, aware that the information included in the advertisement is not true. (Couldry and Curran, 2003)Racial Discrimination in Western Massachusetts SchoolsThe term racial discrimination creates a distinction between one group of people from another, this is normally based on the skin colour, facial features and the hair texture, it normally vary depending on the culture, and social economic factors in my community   According to the secondary research that I conducted, I find that the this area is highly affected by racism in many sectors including schools where racism is practiced through   the separation of students by their colour; I find that many students who attend sub-urban schools are white, since the sub-urban schools are meant for those individuals who are claimed to be belonging to a higher social class this is because the schools are claimed to be of a higher quality compared to the other schools that are attended by the Caucasian   children. (Darnell, James and Downey, 1998)Effects of Racial Segregation in SchoolsI found out that, teachers in many schools are said to be practicing discipline on students depending on the race, gender and socio-economic factors, though many people including teachers, argue that the discipline and policy practices in schools are balanced and objective, there are still main causes that lead to an increase in the number of students of colour being send out of school, there are various causes of racial inequality in discipline implementation in many public schools in my community and   these include;Cultural Insensitivity And Misunderstanding; I find tha t this has been said to be the major factor leading to crisis in discipline systems both in students and the teaching staff that is believed to be leading to the distinction between racial and ethnic groups among students.Due to the growing urban population in my community, many suburban schools are growing, thus increasing the racial and language differences On contrary, the number of teachers decreases as a result of color and social differences in which I find that   many school Administrators employ teachers depending on the number of the colour of the students, this has probably led to a cultural variance through which a number of teachers lack knowledge with the cultural values, and belief systems of the particular students. Therefore due to lack of the teachers’ familiarity with the students’ cultural perspectives the teacher is not able to understand the behaviour of a particular student. (Darnell, James and Downey, 1998)Psychological Insinuation racial discr imination is said to be having psychological implication on various children in the society since the children are forced to participate in a particular culture at school which needs them to alter to their home cultures through this the students face a variety of conflicts giving rise to a psychological and identity problem.Socio-Economic Factors; this is normally experienced in many schools creating differences among the members in the learning institution. For example in a situation where we find a teacher living in a middle social class that has a uniform way of living and a lower income student living in an economically troubled society, this differences between the teacher and the student is said to complicate the relationship between the two groups. (Karl and Linda 1997)Alienation this normally occurs in children due to the assimilation policies that are imposed in schools which are normally meant to break the conversion of culture and language from an older generation to a yo unger generation this leads to the alienating of the native children from their society older to younger stimulating the identity crisis within their societies. This alienation can lead social isolation that might also lead to depression through stress anger and fatigue which normally happen to detract the student from performing in schools.I therefore argue that, racial discrimination in Western Massachusetts   schools has a diversified effects on the students which normally differ with the presence of many factors including those of self attitudes and the cultural and socio-economic backgrounds this factors target the performance of the students whereby a negative impact is brought that is when a school administration fails to address the needs of its students this may be done when the school administers in formulating its curricula that include the exclusion of minority cultures and languages which proves to lack relevance to the students thus making the students to loose inter est whereby they fail to attend school and some of them dropping out of schools due to the boredom caused by the school curricula this course may also lead to a low literacy rate among the members of the society.RecommendationI therefore conclude that, in most cases lack of motivation leads to, absenteeism, poor performance, lack of involvement in activities, and dropout cases in schools. Most students are said to be undergoing various challenges while at school, these problems may include: fear of failure, lack of academic success, social pressures, lack of confidence in themselves, misplacement of papers and books, frequent absenteeism, lack of motivation and quietness at school as a result of racial discrimination. I recommend teachers in Western Massachusetts to focus on the students’ problems culturally, linguistically and socially and at the same time, they should encourage the students to choose subjects that are of interest to them.The government plays a role of ensur ing that commitments to equal rights and opportunities are upheld and delivered, by setting an enabling environment for gender and racial equality at the country level and in the Western Massachusetts community through the formulation and implementation of conferences and international conformities. Therefore, I recommend that the governments should empower the poor Caucasian American community by improving the internal governance structures, finance management systems, skills knowledge and abilities. Promote linkages, learning and dialogue between the poor and support the formation of umbrella groups that can effectively negotiate member interests with outside activists.ReferenceCouldry N. and Curran, J. (2003) – Contesting Media Power, Alternative media in aNetworked world, Lanham & Oxford, Rowman & LittlefieldDarnell A. & Downey D. (1998):-Assessing the OppositionalCulture Explanation for Racial/Ethnic Differences in School Performance American Sociological Review 63: 536- 553.Jessica S. and Claudette E (2002)   The Asian Population: 2000. Census Bureau publication, c2kbr01-16Karl, A. and Linda, N. (1997): Children, Schools, and Inequality: Boulder, Co- WestviewLupton, R & Power A. (2002). â€Å"Social Exclusion and Neighbourhoods In UnderstandingSocial Exclusion† Hills J, Le Grand J. & Piachaud D. Edn pp. 118- 140. Oxford: Oxford University Press.

Friday, January 3, 2020

Encantar Conjugation in Spanish, Translation, Examples

Encantar is a transitive verb that can be translated as to enchant or to bewitch. However, it is most often used to express an extreme like or love for an object. For example, Me encanta el chocolate is translated as I love chocolate. This article includes encantar conjugations reflecting this usage in the present, past, conditional and future indicative, the present and past subjunctive, the imperative, and other verb forms. Encantar as a Backward Verb The verbs encantar and gustar have a unique property: they are considered backward verbs. They are frequently used in the third  person, where the  subject  in the English sentence becomes the  object  in Spanish. For example, the English sentence I like the house (subject verb object) is reversed as me  gusta  la casa (object verb subject)  in Spanish. If we wish to say I like the house very much or I love the house, the phrase would be translated as Me encanta  la casa. Backward verb sentence construction is not unique to Spanish. English also uses this sentence formation in some instances. For example, look at the flipped sentence, Love matters to me. This backward construction in English and Spanish is inherited from Latin verbs in the 1500s that had this flipped verb-subject usage. The Spanish language uniquely borrowed several verbs from Latin, used the Latin backward construction, and then extended this construction to more than two dozen newly formed verbs over time.   The following list includes other  Spanish backward verbs. Note that most are used to describe opinions or psychological/physical reactions, possession, or involvement. aburrir - to borefaltar - to lackmolestar - to botherinteresar - to interestdisgustar - to disgustpicar - to itchfastidiar - to annoyimportar - to care about somethingquedar - to remain Encantar Conjugation When used with the meaning of to enchant or to bewitch, encantar is conjugated like any regular -ar verb such as tratar, or ayudar. For example, you can say La bruja encanta a la nià ±a (The witch enchants the girl). However, encantar is more commonly used as a backward verb meaning to love something. To reflect this popular usage, this article includes conjugations of encantar as a backward verb. For all of these conjugations, the subject of the sentence is the object that is loved. If the object is singular or a verb, the third person singular conjugation is used, and if the object is plural, the third person plural conjugation is used. Note that all of the conjugations use indirect object pronouns to show who loves the object, and the object always includes the definite article (el, la, los, las). Sentences with verbs like encantar may include the preposition a  plus a pronoun or noun that matches the  indirect object. This is usually included to draw attention to or make explicit the entity that is doing the liking. For example, A muchas mujeres les encantan los cuentos de amor,  which means,  Many women really like love stories. Present Indicative A mà ­ me encanta(n) Me encanta leer. I love reading. A ti teencanta(n) Te encantan las pelà ­culas de accià ³n. You love action movies. A usted/à ©l/ella leencanta(n) Le encanta aprender espaà ±ol. She loves learning Spanish. A nosotros nosencanta(n) Nos encanta la comida italiana. We love Italian food. A vosotros osencanta(n) Os encanta hacer ejercicio. You love exercising. A ustedes/ellos/ellas lesencanta(n) Les encantan los tulipanes. They love tulips. Preterite Indicative We use the preterite to describe completed actions in the past. When used with encantar, it usually means that when you see or experience something for the first time, you love it. A mà ­ me encantà ³/encantaron Me encantà ³ leer. I loved reading. A ti teencantà ³/encantaron Te encantaronlas pelà ­culas de accià ³n. You loved action movies. A usted/à ©l/ella leencantà ³/encantaron Le encantà ³ aprender espaà ±ol. She loved learning Spanish. A nosotros nosencantà ³/encantaron Nos encantà ³ la comida italiana. We loved Italian food. A vosotros osencantà ³/encantaron Os encantà ³ hacer ejercicio. You loved exercising. A ustedes/ellos/ellas lesencantà ³/encantaron Les encantaron los tulipanes. They loved tulips. Imperfect Indicative We use the imperfect tense to describe ongoing or repeated actions in the past. When used with encantar, it would mean that you used to love something, but not anymore. A mà ­ me encantaba(n) Me encantaba leer. I used to love reading. A ti teencantaba(n) Te encantabanlas pelà ­culas de accià ³n. You used to loveaction movies. A usted/à ©l/ella leencantaba(n) Le encantaba aprender espaà ±ol. She used to lovelearning Spanish. A nosotros nosencantaba(n) Nos encantaba la comida italiana. We used to loveItalian food. A vosotros osencantaba(n) Os encantaba hacer ejercicio. You used to loveexercising. A ustedes/ellos/ellas lesencantaba(n) Les encantaban los tulipanes. They used to lovetulips. Future Indicative A mà ­ me encantarà ¡(n) Me encantarà ¡ leer. I will love reading. A ti teencantarà ¡(n) Te encantarà ¡nlas pelà ­culas de accià ³n. You will loveaction movies. A usted/à ©l/ella leencantarà ¡(n) Le encantarà ¡ aprender espaà ±ol. She will lovelearning Spanish. A nosotros nosencantarà ¡(n) Nos encantarà ¡ la comida italiana. We will loveItalian food. A vosotros osencantarà ¡(n) Os encantarà ¡ hacer ejercicio. You will loveexercising. A ustedes/ellos/ellas lesencantarà ¡(n) Les encantarà ¡n los tulipanes. They will lovetulips. Periphrastic  Future Indicative   A mà ­ me va(n) a encantar Me va a encantar leer. I am going to love reading. A ti teva(n) a encantar Te van a encantarlas pelà ­culas de accià ³n. You aregoing to loveaction movies. A usted/à ©l/ella leva(n) a encantar Le va a encantar aprender espaà ±ol. She isgoing to lovelearning Spanish. A nosotros nosva(n) a encantar Nos va a encantar la comida italiana. We aregoing to loveItalian food. A vosotros osva(n) a encantar Os va a encantar hacer ejercicio. You aregoing to loveexercising. A ustedes/ellos/ellas lesva(n) a encantar Les van a encantar los tulipanes. They aregoing to lovetulips. Present Progressive/Gerund Form Present Progressive ofEncantar està ¡(n) encantando A ella le està ¡ encantando aprender espaà ±ol. She is loving learning Spanish. Encantar Past Participle Present Perfect of Encantar ha(n) encantado A ella le ha encantado aprender espaà ±ol. She has loved learning Spanish. Conditional Indicative The conditional tense is used to talk about possibilities. A mà ­ me encantarà ­a(n) Me encantarà ­a leer si tuviera mà ¡s tiempo. I would love reading if I had more time. A ti teencantarà ­a(n) Te encantarà ­anlas pelà ­culas de accià ³n, pero son muy violentas. You would loveaction movies, but they are very violent. A usted/à ©l/ella leencantarà ­a(n) Le encantarà ­a aprender espaà ±ol si tuviera un buen maestro. She would lovelearning Spanish if she had a good teacher. A nosotros nosencantarà ­a(n) Nos encantarà ­a la comida italiana, pero no nos gusta la pasta. We would loveItalian food, but we don't like pasta. A vosotros osencantarà ­a(n) Os encantarà ­a hacer ejercicio si estuvierais en forma. You would loveexercising if you were in shape. A ustedes/ellos/ellas lesencantarà ­a(n) Les encantarà ­an los tulipanes, pero prefieren las rosas. They would lovetulips, but they prefer roses. Present Subjunctive Que a mà ­ me encante(n) El maestro espera que me encante leer. The teacher hopes that I love to read. Que a ti te encante(n) Tu novio espera que te encanten las pelà ­culas de accià ³n. Your boyfriend hopes that you love action movies. Que a usted/à ©l/ella le encante(n) Su profesora espera que a ella le encante aprender espaà ±ol. Her professor hopes that she loves to learn Spanish. Que a nosotros nos encante(n) El cocinero espera que nos encante la comida italiana. The cook hopes that we love Italian food. Que a vosotros os encante(n) La doctora espera que nos encante hacer ejercicio. The doctor hopes that we love exercising. Que a ustedes/ellos/ellas les encante(n) El decorador espera que a ellas les encanten los tulipanes. The decorator hopes that they love tulips. Imperfect Subjunctive Note that there are two options for conjugating the imperfect subjunctive: Option 1 Que a mà ­ me encantara(n) El maestro esperaba que me encantara leer. The teacher hoped that I would love to read. Que a ti te encantara(n) Tu novio esperaba que te encantaran las pelà ­culas de accià ³n. Your boyfriend hoped that you would love action movies. Que a usted/à ©l/ella le encantara(n) Su profesora esperaba que a ella le encantara aprender espaà ±ol. Her professor hoped that she would love to learn Spanish. Que a nosotros nos encantara(n) El cocinero esperaba que nos encantara la comida italiana. The cook hoped that we would love Italian food. Que a vosotros os encantara(n) La doctora esperaba que os encantara hacer ejercicio. The doctor hoped that you would love exercising. Que a ustedes/ellos/ellas les encantara(n) El decorador esperaba que a ellas les encantaran los tulipanes. The decorator hoped that they would love tulips. Option 2 Que a mà ­ me encantase(n) El maestro esperaba que me encantase leer. The teacher hoped that I would love to read. Que a ti te encantase(n) Tu novio esperaba que te encantasen las pelà ­culas de accià ³n. Your boyfriend hoped that you would love action movies. Que a usted/à ©l/ella le encantase(n) Su profesora esperaba que a ella le encantase aprender espaà ±ol. Her professor hoped that she would love to learn Spanish. Que a nosotros nos encantase(n) El cocinero esperaba que nos encantase la comida italiana. The cook hoped that we would love Italian food. Que a vosotros os encantase(n) La doctora esperaba que os encantase hacer ejercicio. The doctor hoped that you would love exercising. Que a ustedes/ellos/ellas les encantase(n) El decorador esperaba que a ellas les encantasen los tulipanes. The decorator hoped that they would love tulips. Encantar Imperative The imperative mood is used to give commands or orders. If you use encantar as a regular verb meaning to enchant or bewitch someone, then you can use the imperative forms as with other regular -ar verbs. However, when encantar is used as a backward verb to mean to love something, the subject of the sentence is the person who loves the object. Therefore, if you form the imperative for these backward verbs, you would be telling the object to enchant the person, instead of telling the person to love the object. For that reason, the imperative forms of encantar are rarely used when the verb is a backward verb. If you wanted to tell someone to love something, you could use a structure with the subjunctive, such as Quiero que te encante bailar (I want you to love dancing).